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Innovation Culture

Today, people are extremely ambitious with their careers, some being to a fault. Hatrick expressed that there is “a fine balance of people pushing really hard – overachieving – but then going too far and actually finding themselves a bit alone and struggling with resilience.” It’s dangerous to push yourself too hard only to find yourself struggling with no one able to help. Hatrick believes that the key to success in this area involves “the community teaching each other and helping each other to survive and be resilient in that kind of context.”

Another important subject topic to Hatrick involved the culture of an organization as a whole. To Hatrick, changing an entire company culture isn’t an easy task and, most certainly, can’t happen overnight. He advised that the best way to start the process of change was to start it with a few individuals. Working with these would evolve to small teams. “Grow your tribe.” He says, “Get some successes. Build, build, build – and actually, over time, you build a culture.”

When asked about what he expects for the year of 2023, Hatrick expressed that he thought it would be unfair and inaccurate to even try to predict the year with what has happened since 2020. No one could have possibly predicted the pandemic, and it is impossible to try to predict the future since there is so much possibility of anything. More specifically, Hatrick stated “For me to predict what’s coming is impossible – except to say it’s going to be uncertain. I’m not worried about that because when you work with innovation, uncertainty is not the enemy. The reason we innovate is to actually deal with uncertainty.”

For those working in innovation in some capacity – which is essentially all of us in some type of way – Hatrick proposed a challenge and offered a new way of thinking when it came to the challenge of handling uncertainty. “We should be excited in a way. It’s almost like the time has come for people like us. We need to step up and actually take responsibility.”

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  • Seth Adler

    Seth Adler heads up All Things Insights & All Things Innovation. He has spent his career bringing people together around content. He has a dynamic background producing events, podcasts, video, and the written word.

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