The R&D, Product Development, Experience & Design Track at FEI25 showcased how to integrate innovation into core business strategy, moving beyond trad...
Staying on top of the innovation game requires speed to market in today’s competitive environment. Bringing new products to the development phase ca...
Many product launches often fail, and it’s accepted as part of the nature of innovation. But does it really need to be that way? Cambri asserts that...
In a beauty market saturated with products competing closely on price, packaging, and performance attributes, distinguishing through competitive insig...
The new product development process is fraught with subjective opinions, evidence gaps, small sample sizes, and an increasingly complex and fast-chang...