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Product Innovation

Articles

An illustration of a maze of pipes going off in all directions.

Building the Innovation Pipeline: Front-End Process Insights from FEI25

The R&D, Product Development, Experience & Design Track at FEI25 showcased how to integrate innovation into core business strategy, moving beyond trad...
Tugboat in front of a big container ship.

Tariffs Don’t Just Raise Costs: They Shrink What’s Possible

Step into any shower around the world and you’ll find a familiar lineup: Dove, Olay, Native—body washes that promise comfort, care, and increasing...
Blueprint with virtual 3D representation of sports car design sketched on top.

Refining the Rapid Prototyping Framework

Staying on top of the innovation game requires speed to market in today’s competitive environment. Bringing new products to the development phase ca...
Coffee cup and plate filled with coffee beans.

Strengthening Product Concept Testing

Many product launches often fail, and it’s accepted as part of the nature of innovation. But does it really need to be that way? Cambri asserts that...
A woman at the vanity with a variety of makeup and beauty tools.

Pushing Beauty Innovation Boundaries with Benchmarking

In a beauty market saturated with products competing closely on price, packaging, and performance attributes, distinguishing through competitive insig...
A woman jogging on a boardwalk.

Speeding Product Innovation Through Social Prediction

The new product development process is fraught with subjective opinions, evidence gaps, small sample sizes, and an increasingly complex and fast-chang...