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innovation analytics


An accelerating speedometer.

Accelerating a Data-Driven Approach

If we accept that data lies at the heart of marketing and business decision-making, a data-driven approach must be paramount in today’s environment....
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Your Blurry Business Picture: Sharpen Focus with Data Science

Pictures are the lingua franca of our age, transcending barriers... they say a picture's worth a thousand words, and in this digital epoch, we all bec...

Leveraging Data Analytics to Drive Innovation

Insights, data and analytics can often work in close partnership with innovation to drive product and service development. Indeed, supporting the inno...