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The Art of Asking: A Data Scientist’s Guide to Stakeholder Interactions

Ever feel like a human dashboard? Welcome to the life of a data scientist, where stakeholders often mistake us for walking analytics platforms with an...
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Building Connections Between Insights & Innovation

Insights and innovation are closely connected in the corporate enterprise, and the rise of artificial intelligence has only increased the reliance on...
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Leveraging AI in B2B Respondent Insights

In the B2B marketing landscape, artificial intelligence has shown great potential. It is becoming an essential and advantageous tool, a tool which no...

Make Insights Critical to the Innovation Process

A growing trend in innovation is to break down silos and work more collaboratively, across teams and departments. This applies to both innovation and...