innovation insights

While AI is certainly touted as being able to create rapid data-driven insights, there are advantages in the new product development process that can...

Data segmentation may seem to be a standard framework used in the analytics and data science community, yet it deserves a refresher in this age of “...

A growing trend in innovation is to break down silos and work more collaboratively, across teams and departments. This applies to both innovation and...

Integrating insights into innovation is always a challenge but rewards the innovation team with a better understanding of their product or service and...