Leveling Up Questions to Elevate Innovation Answers
In this recent webinar, “When Answers are Everywhere, the Question Becomes the Job,” brought to you by FEI: Innovation Summit and The Market Resea...
Discovery/Ideation
Articles
Signal-to-Action Discipline: Why Most Innovation Scanning Programs Fail
Organizations have never had more access to information. Market intelligence platforms, startup databases, technology scouts, consultants, trade shows...
AI Can Simulate the Consumer, But It Still Can’t Replace Knowing One
On a recent Zoom call, a founder shared his screen and walked me through a new app he had built for the retail industry....
Turning Innovation De-Risking from a Marathon into a Sprint
The game of risk is very much in play during the innovation process. De-risking innovation is the process of testing assumptions and mitigating threat...
Amplifying AI’s Impact on Innovation
AI is not a substitute for human imagination; it is an exponential multiplier of ideas, creativity, and curiosity. When it comes to ideation, AI shift...
Why Your Best Ideas Are Dying—And How to Save Them
Occasionally, great ideas are launched in all their glory, but others end up shelved and never seen again. Great ideas die because of fear of risk, ri...