Innovation Articles by Gail Martino

A year ago, clients were asking whether I used AI. My last client asked me to prove that I could....

The loudest conversation about AI in consumer-packaged goods (CPG) has focused on creative output: faster copy, more assets, better personalization, l...

Innovation has never been a solo act. Today’s most successful companies know that the big ideas rarely come from within their own four walls alone....

Innovation is experiencing an unprecedented squeeze as breakthrough technologies quickly cascade from prestige to mass retail, fundamentally reshaping...

Walmart just made an unexpected, game-changing move in the retail space to appeal to the creator community. Earlier this year, the world’s largest r...

If you’re not in the personal care industry—or even if you are but work outside of R&D or marketing—you probably haven’t heard of one of the m...