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brand friction

Embrace Good Friction to Stimulate Growth

The concept of positive brand friction postulates that it can be used to stimulate and maximize growth, improve the customer experience and enhance ma…

innovation strategy

The Impact of AI on Innovation

Artificial Intelligence (AI) is having a profound impact and influence on a broad range of industries. From healthcare to publishing to industrial fie…

design thinking

Innovation Principles, 2/7

Successful innovation endeavors are built on creative tension between key enabling entrepreneurial trade-offs associated with four must-have constitue…

explorer in a cave
user experience

Applying AI to Anthropological Research

Agile research and methodologies are of primary importance to the innovation discipline, as they promote a more versatile, rapid, adaptive approach to…

ideation

Generating Innovation Through Ideation

Ideation is often confused with innovation, along with other related terms regarding the creative process, such as brainstorming or design thinking. W…

disruption theory

Defining Disruptive Innovation

Disruptive innovation is often a phrase used to make a splash in the business world. Some may debate that the label has been applied carelessly at tim…

business innovation

Innovation During A Downturn

Whether you believe the USA is headed toward or already in a recession, there are signs of a slowing or reversal of economic activity. Of the 15 metri…

disruptive innovation

The Progress of Innovation

Technology is shaping our society, taking us in new directions and playing a key role in our lives every day. These forces can disrupt, or delight, co…

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